Before You Buy That Land, AskYourself This One Important Question
There’s one simple question that should guide every real estate decision you make.
“Why should I buy this property?”
It may sound basic, but it’s one of the most overlooked questions in real estate investing especially in a fast-paced market like Lagos.
Before you pay for that land or property, take a moment to reflect: what’s the goal behind this investment?
The Power of Purpose in Real Estate
Many people rush into land purchases just because they hear “land is cheap” or “this place is hot right now.” But without a clear reason behind the purchase, it’s easy to make costly mistakes or worse, tie down funds that never grow.
Let’s explore a few important questions that every buyer should ask before buying any property:
- Are you buying for capital appreciation?
Then you should target developing areas with planned infrastructure and increasing demand. Places like Epe, Ibeju-Lekki, and parts of Ikorodu may be ideal.
- Are you buying for cash flow (rental income)?
Focus on areas with high rental demand, such as Lekki Phase 1, Ajah, or Surulere—places where people want to live or work.
- Are you buying for retirement?
Then think about peace, long-term comfort, and safety. Suburban estates with community facilities might be perfect.
- Are you buying for status?
Maybe you want to own land in Banana Island, Ikoyi, or other prime locations where prestige is part of the package.
- Are you buying to leave an inheritance?
Then ensure you’re buying land with a verifiable title, in a location that will remain valuable for generations.
- Or… are you just buying for fun?
That’s fine too but even then, it pays to be strategic. What you buy “just for fun” can still become a legacy asset if done right.
Why This One Question Changes Everything
When you know your why, your decision-making becomes sharper:
- You’ll filter out distractions and avoid hype.
- You’ll buy in alignment with your long-term goals.
- You’ll spot better opportunities and act with confidence.
Think of your investment goal as your compass it guides you, even when the market is noisy.
Real Estate: Your Everyday Relationship
Whether you rent, lease, build, or buy, you interact with real estate every single day. It’s the one asset class we’re all engaged with, whether we realize it or not.
So when the opportunity comes to invest in land or property, don’t just act on impulse.
Pause. Reflect. Ask yourself: Why am I buying this land?
That one question could save you millions or help you multiply them.
Real estate is one of the greatest tools for building wealth, but only when you invest with intention. If you’re ready to buy smart and build a real estate portfolio that truly serves your future, you don’t have to do it alone.
